Sanchit Arora is the Director - Customer Experience & Retail at Rotoris, a design-led Indian luxury watch brand, where he leads Allocations, CX strategy, community building, and retail Planning & operations as part of the founding team. With over 15 years of experience spanning luxury hospitality, travel, luxury retail, and media, Sanchit brings a multidisciplinary lens to building brand experiences that resonate with discerning clientele. A passionate watch collector himself, he has a deep appreciation for fine craftsmanship, movement design, and horological heritage a personal pursuit that closely informs his professional focus on curating exceptional experiences for luxury consumers.